February 16, 2008

Microsoft to Offer Subscription-Based PCs in Russia

Microsoft to Offer Subscription-Based PCs in RussiaA Russian mobile-phone operator is the latest service provider to team with Microsoft to offer Windows-based PCs on a subscription basis through the company's Unlimited Potential program.

A partnership with Mobile TeleSystems OJSC (MTS), unveiled Wednesday at the Mobile World Congress in Barcelona, is similar to ones that Microsoft already has in place in Mexico and Brazil as part of a plan to bring affordable technology to developing countries.

Through the partnership, Microsoft in June will deliver PCs running Windows Vista that offer built-in mobile broadband access to customers on a subscription basis, rather than requiring customers to pay for them outright. The two companies also are working on a road map to introduce new mobile communications services that can be accessed on those PCs, but did not specifically say what those new services will be.

Both the PCs and services will be offered to about 85 million MTS customers in Russia, Ukraine, Uzbekistan, Armenia, Turkmenistan and Belarus as part of the MTS Connect program, the companies said.

The MTS deal is similar to one that Microsoft has with service providers TelMex in Mexico and Telefonica in Brazil to offer low-cost PCs through the Subscription Computing Program, which preceded Unlimited Potential. Eventually, that program became part of Unlimited Potential, through which Microsoft works with community leaders in countries where technology has not yet had a significant impact on businesses and communities.

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